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Activate

The Activate pillar of the 2030 In Sight strategy calls us to drive patient, consumer and market change.

Activate

The Activate pillar of the 2030 In Sight strategy calls us to drive patient, consumer and market change. How can we can do this?

  • Campaign on a new level.
  • Tackle negative stereotyping.
  • Build public-private partnerships.
  • Create the right regulatory environment.